Aston Villa and the not so new shirt
Written by Damian   
Tuesday, 17 July 2007

It's launched and it's official. The shirt that was posted on VillaTalk first and then every other forum on the internet about two weeks ago was actually the real thing and not just another fake.

I quite like it, but there hasn't been a shirt that I've really not liked so I was going to be easily impressed with this.

I'm sure it was always going to be difficult to keep it under wraps but it is on the Birmingham Mail website now, funnily enough, before it is on the official club website. Do you think the club have duped the Mail into publishing a shirt which isn't the real one?

Makes you wonder doesn't it? We always seem to get news first from other sources.

Anyway, to the 'major media event' this afternoon. We don't think you'll be able to watch it online or on TV but fully expect it to be on VillaWorld, seeing as it is, according to the club, a 'major media event'. If not, maybe you'll catch it on the wireless?

Anyway, the kit is launched, it looks as we all knew it was going to look and just in case you haven't seen it have a look just below.

Nike Aston Villa shirt

Nike Aston Villa shirt

Comments (75)add comment

Craigy1874 said:

Oh no just found that myself on IC Birmingham. Not that impressed. Will still obviously buy it but some of the other designs that were floating about were much better.
July 17, 2007

taglor said:

Ah it looks the best weve had in ages and sod it welcome to Villa Marlon Harewood I'm glad we've got you (nearly), best of luck and I hope you have a great season!
July 17, 2007

Luke said:

It's got a retro feel to it and I like it. However, it might look different with short sleeves.
July 17, 2007

AVFC WE LOVE U! said:

I have seen worse. It's nice and simple atleast which is what i think people wanted!
July 17, 2007

Damian said:

i'd quite like it without the sponsors logo on ...

no disrespect to 32red.com but i just prefer shirts that way
July 17, 2007

AV4EVER said:

I think we seem to be a little less impressed by villa these days, the shirt seems a little bit boring just like villas latest football signings.
July 17, 2007

mobster said:

aren't 32red.com supposed to have a new logo? obvoiusly not i guess.....
July 17, 2007

johnpaul200 said:

im not to keen on it, ive not been to impressed with the previous home shirts either, i think i was expecting something special this year though as nike were making it, i just hope the away kit is better
July 17, 2007

smylhr said:

anyone seen the away shirt??
July 17, 2007

huggy said:

i like it and just the fact that nike are involved i think says something
July 17, 2007

Damian said:

the logo, while very similar to the 32red.com one from last seasons shirt ... is slightly different
July 17, 2007

Si said:

Pile of crap - just like Harewood. What the hell are we doing, the new bloody Leicester City!!
July 17, 2007

AVFC We Love U!! said:

I thought that they weren't unveiling the new kit till around 2pm? This is 2 hours early!
July 17, 2007

Damian said:

same here. but this is the birmingham mail releasing it

and we do tend to get a lot of news second hand from the official site so either the birmingham mail are going to have huge amounts of egg on their face or they've got it right. i doubt its the egg
July 17, 2007

Yiddo said:

I know you'll slate me but I told you so. No Europe no World Class Players. Harewood is a good stepping stone and as ur a bit short on numbers at least he's an extra body.
July 17, 2007

Rosco1977 said:

We've all seen the away shirt in my opinion. Just take a look at the picture of NRC at his press conference on the main villa site.
July 17, 2007

Craigy1874 said:

Rosco that is a training top, guaranteed
July 17, 2007

TimC said:

I like it, loking forward to seeing the away shirt (82 replica) I think Harewood will be a good signing if we get him! smilies/smiley.gif smilies/smiley.gif
July 17, 2007

stig said:

the top that reo was wearing was a training top.
July 17, 2007

villa10 said:

By the way i thought our badge was supposed to have a white border around it clearly not but it would have been better with it because the badge itself looks too big.Also the kit NRC wore was the training kit
July 17, 2007

Zizou4Villa said:

They have changed logo, (32 Red), i went onto thier site just there and its a completely new logo, and i think if its the new logo it will suit the new kit even more
July 17, 2007

Norway said:

Agree with Damian. Would be sweeet without the sponsorlogo. The logo is horrible... draws attention from rest of the shirt. Get rid of the hearts, spades etc at least!
July 17, 2007

Woodinho said:

As a designer myself this shirt looks like it's been pushed through Nikes design department as quick as possible... same goes for whoever designed our new logo/club badge! Take a look at the detail Nike put into Arsenals new away shirt, as away shirts go i personally am very impressed, this however does nothing for me!

I'd rather Villa were making a big deal about unvailing 6 new signing than having an "exclusive launch" for this pile of crap! What a waste of time! Fair enough it's got "the nike swoosh tick" but if this was made by Le Coq Sportif we'd all be in uproar!

By the way, did any one see Fulham showing of the new kit on sky sports?... also made by Nike - very low key - WITH 5 NEW SIGNING WEARING IT!

Priorities!!!!!!!!!!!
July 17, 2007 | url

Damian said:

for the record. i still dont like the new badge ...

we're not avfc and i still think the star is a little embrassing
July 17, 2007

bass2000 said:

if that is the new shirt i am not that impressed with it, the new 32red logo would be much better. i hope nike aren't going to do to us what they have been doing to utd fans for years....bring out a new shirt every year which is the same as last years but with a thin white line on it!! if you cover the nike tick....its the same as last year! thought they would give it a whole new look myself, i think i would play blind and go with the away kit without even seeing it!
July 17, 2007

villa82 said:

It does look alot better without the sleeves, i've ahad a picture of it for the last 2 weeks if anybody wants a to forward a picture.. This e-mail address is being protected from spam bots, you need JavaScript enabled to view it . original with tags on.
July 17, 2007

Si said:

bottom line, we all think it's a pile of crap because that's what it is!!! A crap shirt to back up our crap new signing it would appear!!! Yawn. smilies/angry.gif
July 17, 2007

Pongo1981 said:

I personally prefer the training top!!

I'm confused as many are about the 2pm "Massive" Media Launch, what is the purpose of it? Surely we're not gonna do a Villa fashion shoot, are we?

If this is the new home shirt why haven't they leaked the new away shirt aswell?

I'm hoping that the shirt released is a prototype and the real deal is being kept under lock and key for 2pm

Please Villa/MON give me something to aid me in sticking my fingers up at Manure fans!!!
July 17, 2007

s.w.p said:

the kit is the same as it has always been just with a tick instead of arrows.what more was we expecting.I heard the away is the one they have managed to play with and make a bit different.

who will you have on the back of your kit ?

I would choose carew
July 17, 2007

Pongo1981 said:

Suppose at least we can boast that it's not quite as s**t as Manure's new-look kit!!
July 17, 2007

Pongo1981 said:

Gotta be between Aggy, Gardner and Moore.

Local lads and brilliant prospects.
July 17, 2007

bass2000 said:

if i were to have a name on the back of mine...which i won't but if i did it would be SWP because he is on his way!!!
July 17, 2007

Craigy1874 said:

Nice one SWP to villa park, cheers for that info bass 2000 where did you find that one out ???
July 17, 2007

Najmul said:

I like the design, nice and simple. Looks ton's better without that hideous sponser!

July 17, 2007

bass2000 said:

to be honest i haven't found it out....maybe i am just dreaming but it has been reported that if he left chelsea he would opt for villa over the rest and MON has made it clear for a while that he really likes him. if spurs are in for him it might change things as it would mean he could stay in london but i think it would be a great signing for us if he does come!
July 17, 2007

s.w.p said:

i think we have missed out on s.w.p and defoe so hopefully martin has many more big names kept on the quiet.and hopefully he doesn't restrict himself to just the premiership.
July 17, 2007

Alfred the Lion said:

Woodinho - you'll notice that the Arsenal away kit is exactly like Utd's last year, but white....not really a lot of detail in that design!

I think the shirt is all you could want - it's claret, and blue, and it's got no crap on it and the sponsor have even changed they're corporate colours to tow the line (did muller? No). Cheer up lads!
July 17, 2007

Villa_Rules said:

Hmmm it is nice yes but i would have been better sticking to last seasons one and stickin a nike tick on it all the build up over this kit for it just to turn out lookin like the same as last seasons
July 17, 2007

bass2000 said:

the words anti-climax spring to mind!!!!!!!!!!!! where have these pics come from? do we know what the major media event is yet are there players coming today?
July 17, 2007

Ghosthunter said:

Are they bringing out some pyjama bottoms to go with the top??!! I don't really like it but in fairness I think the main problem is the sponsors logo I think it makes look bland and a little childish rather than 'simple & clean' which is what I persume they were trying to go for.
July 17, 2007

Najmul said:

Atleast, i think, the away kit will look mint, somthing to look forward too.

Anyone know if the US tour kit is being launched today aswell..? They are going to remove the sponser on that kit so interesting to see what they do with it.
July 17, 2007

thompson said:

I think the new kit is great.
July 17, 2007

Stevo said:

Thats not the shirt!! 32red have changed their logo so their new logo will be on the shirt not their old one!
July 17, 2007

Craigy1874 said:

i'm beginning to agree with you Stevo. If you go on to the 32red website, it is a different logo. why would they have the new logo on the website and the old one on our shirts ? all will be revealed anyway
July 17, 2007

AVFC We Love U!! said:

Its on the Villa homepage now.

That is our kit.
July 17, 2007

Craigy1874 said:

that is so disappointing. its exactly the same as last years minus the hummel arrows. gutted
July 17, 2007

Woodinho said:

Well, what an anticlimax that was!

Rubish!
July 17, 2007 | url

aussiebadger said:

Good on ya taglor....Looks good to me. Lets build the squad...MON has bought him for that. It is his interview....UP THE VILLA
July 17, 2007

brett said:

hopefully the away kit will make up for the fact that the home is a bit plain (as are just about all nike kits this year) last years away kit was one of the best in years

any reason given to the ridiculous release dates for the kit?
July 17, 2007

Woodinho said:

Alfred the Lion, I advise you to go into your local sports shop and take a closer look at the Arsenal shirt!

Suppose you'll be getting "HAREWOOD" on your shirt then?

Enough said!
July 17, 2007 | url

flowershopboy said:

Must say i'm dissapointed ! but thats probably all down to the big build up , i think building it up like that , giving us teasers and gettin people to pre order was bad form by the club! theres enough frustration , expectation and dissapointment around already , we didnt need that!, i really feel someone from the club , ANYONE , should come out and talk to the fans soon about whats happening , its easily seen from a lot of peoples commemts that we're all feeling the same way, frustrated , dissapointed but still all tryin our best to be hopefull , sorry for sounding negative but its the way i feel , and its not nice to feel this way about something you love! and please don't bang on to me about havin faith in MON etc etc etc ! because i do , and i also realise theres plenty of time left, blah blah blah! on the up side i think Harewood although not a world class player (nowhere near in fact) is a good strong dependable man to have on the bench to strenghten the squad!
July 17, 2007

Leo Thai said:

Poor wee Maloney, Harry Potter in that photo next to them 3 beasts smilies/grin.gif
July 17, 2007 | url

ac3 said:

too bad the 32 red logo is big, ugly, and stupid, otherwise the kit looks sharp.. where's the away kit? alternate kit?
July 17, 2007

Damian said:

at popejosh

i've ruffled up somebody today (i also edited your post to remove the blue background)

yes we are a football club so why not aston villa football club. when the club made the changes they said first and foremost we are a football club. second to that, if there is a second is we are aston villa .... i'm all for using avfc for branding, and instead of picking bolton as an example i'll pick manchester united. they have manchester united football club in teh badge but on the shirt in the bottom corner they have mufc. its all opinion and you're entitled to yours

as for the star. i think its embarrassing because its desperate. also when we play in europe they'll be no star above the badge because of this star in the badge ... i'd rather the recognition above the badge, which is accepted throughout europe as recognition of winning the big cup ...

all opinions though ...
July 17, 2007

Damian said:

also. where is the away shirt?

the club said it was getting released today ....
July 17, 2007

Hairy H said:

New villa, new kit, new era, er not exactly, same old kit, same crappy signings and another season of mediocracy, do you ever get the feeling they have bulls**ted their way into selling more season tickets!!! Thanks.....not smilies/angry.gif
July 17, 2007

bass2000 said:

i really like the new away kit that is what i will be getting!
July 17, 2007

Si said:

The new away shirt looks awsome - nice '82 kickback and will be the shirt I'm planning on getting!!! This at least makes up for the fact the home shirt looks a bit crap and we're signing s**t cast offs from West Ham. I can see MON's plan though - mid table for the next couple of years, no Europe, no big signings and pinning all the hopes that the 15 year olds we've just bought for the youth academy will do the biz when they mature in four years time. Prepare for a s**t couple of years with plenty of draws to come!!!
July 17, 2007

jj said:

definitely gettin the away kit 4 this season..bt i aint avin HAREWOOD on the back of it tho..

too bad HITZLSPERGER have left smilies/sad.gif

up the villa
July 17, 2007

The Cas said:

The away shirt is the dogs b*llocks
July 17, 2007

stan said:

Home kit is ok, without sponsor would be better. The collar looks a bit guff don't you think?? Same as the arsenal home!!! doh!

Away kit is typically awesome - better collar, design etc. This shirt is exactly why everyone was excited about nike - classy looking sports wear.

As for Harewood, I don't think we should complain too much. If he comes good he will unsettle alot of defences and if he is back up to Carew then i'm all for it. I don't think this means we will not be in for another striker in the defoe mould -personally, i would love to see defoe, SWP and a solid/quick right back at Villa Park next season.

UTV
July 17, 2007

Hairy H said:

Managers normally say they need 4 forwards, well we have 4, 5 if you include young, so do you think MON will sign another, i bloody hope so, but I wont hold my breath smilies/cry.gif
July 17, 2007

Woodinho said:

Guys, not sure if you will see this picture but how much better does the new kit look with the proper 32red logo!!! Hope this works!!! We look a little less like 32Red.com F.C. now!!!!!


http://s132.photobucket.com/albums/q35/imageartuk/?action=view&current=kit2.jpg
July 17, 2007 | url

Damian said:

at Woodinho

i agree with you however, 32red.com are only 5 years old as of any day now, so for them they need 32red.com on the shirt as its a massive thing for them in terms of getting exposure

we may all know who 32red are because of who they sponsor ... but many don't
July 17, 2007

Woodinho(2) said:

Fair dos!

I just think the overall image of Aston Villa as a whole (kit, stadium, players, FANS!) is more important than making sure our sponsors are happy! I heard a whisper that Randys company were gonna be the sponsor anyway... but it was only a whisper!

At least we all agree the Away strip is the mutts nuts!

Over and out.
July 17, 2007 | url

holte07av said:

It looks to me some of you have short memories when we signed Peter Withe the comments were who & why , he scored the goals that made every team scared of us,give Marlon Harewood a chance he has not kicked a ball yet and people are moaning MON knows what he is doing ,I have spoken to ex pro & his comment was "he will bring success back to Villa not with a team of big names but hard working pro's & prepare yourself for the good times to come" .
July 17, 2007

Hairy H said:

can I just say never ever mention Marlon Harewood, in the same breath as Peter Withe,completely different class, and I'm offended the two have been compared!!! what a brainless comment smilies/angry.gif smilies/angry.gif smilies/angry.gif
July 17, 2007

EddyG87 said:

The away kit looks awesome, but I think the home kit looks great as well. I'm glad that nike decided to keep it simple (Claret with blue sleeves), I was scared that they were going to go for some really elaborate design with claret and blue all over the place with crazy shapes!

I'm definitely buying the away kit though.
July 17, 2007

jinnja said:

love the away kit !!!! smart and classy, home kit too plain and boring we should have had a quality shirt with detail that looked like some thought had gone into the design another season were i will have to live in the away kit oh well
July 17, 2007

Villa_Rules said:

Lets just hope we dont wake up in the morning to find mickey mouse and donald have a signed for us then again they mite do well at the villa hahaha
July 18, 2007

villa valley boy said:

the home kit is a little too plain and the 32 red logo a bit too bold.
July 18, 2007

villa valley boy said:

the home kit is a little too plain and the 32 red logo a bit too bold.

but on the other hand, the away kit is smart and classy.
white with a little blue always seems to go well on a villa shirt.
but to be honest, i dont care if we're playing in vests and boxer shorts.....as long as the results are going our way....
still ordering both tho...and that yellow keeper kit....just need a good keeper to fill it. sorry sorenson
July 18, 2007

royaltrain said:

The new villa home kit is rubbish. smilies/angry.gif
The new badge is too plain & the sponsor logo is much too large.
Bring back the old badge, it was much better.
I wont be buying it.
All in all its crap, could do better AVFC.
From a villa fan smilies/tongue.gif
August 01, 2007

lewis said:

when does the home and away kit actually come out ???
August 01, 2007

me said:

the home kit is 2moz i wanna no wen away is
August 08, 2007

Write comment
quote
bold
italicize
underline
strike
url
image
quote
quote
smile
wink
laugh
grin
angry
sad
shocked
cool
tongue
kiss
cry
smaller | bigger

busy
 

Transfer Window Watch

IN: Curtis Davies
OUT: Patrik Berger, Scott Carson, Luke Moore, Olof Mellberg, Thomas Sorensen

Battle Royale: Villa score two to take a point from Everton